Q: Why did you decide to start Odacité?
Odacité was born out of a promise I made to myself after having breast cancer. I promised myself to remove all toxic ingredients from my life, starting with the products I was applying on my skin every single day. I knew that in order to heal - and for my children to have a livable planet - I would have to make it my mission to live a toxin-free life, and encourage others to do so.
That promise was the inspiration and incentive to completely reinvent my life. I quit my high-stress job, went back to school to become a health and wellness coach, reconnected with nature, started yoga and meditation daily, and adopted a vegan diet.
As most French women, I love skincare and take it very seriously! Skincare in France is an “art de vivre” -- something that is transmitted from grandmother to mother to daughter, a few minutes morning and night where all is luxury, calm and creates beauty.
Not finding this French philosophy of skincare in a completely natural formula, I decided to create a line that would fuse French skincare with green California lifestyle, so that each formula can be as pure as effective, as natural as powerful, without forgetting the pleasure of the senses. I'm French after all.