The Exceptional Benefits of Acai


Pronounced ah-sah-EE, Acai berries are found in the Amazon rainforest in Brazil and have been used for centuries by native tribes for medicinal purposes -- to enhance circulation, increase energy, detox the body and improve mental clarity, to name a few. Although it seems like Acai has been a staple beauty ingredient for ages, it's only been around the western world since the '90s. It took even longer for it to become mainstream and popularized (and for good reason). 


Why We Love It

The Acai berry is widely recognized as the best anti-aging superfood. Its fatty acids penetrate cell membranes and make them supple, which also triggers a reduction in inflammation. Amino acids and vital minerals, including vitamins A, B1, B2, B3, C and E, aid in healthy muscle regeneration, slowing down the damaging factors that cause the visible signs of aging.

 Perhaps the most well-known benefit is the antioxidant power of the Acai berry, arming it with the necessary potency to fight free radical damage.

It's impossible for us to avoid free-radical damage. Free radicals arise from sources both inside (endogenous) and outside (exogenous) our bodies. Endogenous free radicals form as a result of normal aerobic respiration, metabolism and inflammation, while those that are exogenous form from environmental factors such as pollution, sunlight, strenuous exercise, X-rays, smoking and alcohol.

Free radicals wage war on your body due to their missing electrons, making them highly unstable. They scavenge your body to steal electrons from otherwise healthy cells, damaging these cells, proteins and DNA -- and cause a cascade of "stealing." The destruction of cells is what accelerates the aging process.

Antioxidants come in to save the day by donating their electrons to free radicals (without becoming free radicals themselves).  


The Acai berry has antioxidant content that is ten times greater than that found in grapes, and twice as high as those found in blueberries. In fact, Acai boasts the highest ORAC rating in the world. 

All of these amazing benefits combine to address all aspects of skin aging: tone, texture, elasticity, wrinkles & firmness.


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